One Year Out

Last week marked one year of posting at Insight Buzz. So after spending a couple minutes in Google Analytics looking over the 92 posts that made up this past year’s worth of writing, I’ve pulled together a list of the top couple of articles that had the most readership traffic in the past year.

1.)  10 Steps To Mastering Google Reader

10 steps to turning the torrents of blog feeds and news posts out there into a manageable flow of insights.  This is a topic I plan on coming back to again over the next several weeks.

2.) 4 Principles Of Persuasive Social Media Marketing

A study of the organizational influence work of psychologist Dr. Robert Cialdini in order to find corollaries in social media that lead to four principles for marketers looking for better success in social media marketing.

3.) Who Clicks on Ads?

A look into the 6% of the online population that makes up 50% of all display ad clicks.  And they’re probably not who you think they are.

In addition to the top posts, I’m also including a link to my first official post, on the potential behind search data as a source for consumer insights (numerically it is actually second, since my first post was the digital equivalent of someone tapping a microphone and asking “Is this on?”).

Consumer Insights And The Potential Of Search

How the study of search behavior from a cultural anthropologist’s standpoint will lead to even richer consumer insights for market researchers.