Paul M. Banas on Consumer Insights, Marketing Research, and the Digital Media Landscape
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Examples Of Social Media Marketing In Action

Former Forrester Research analyst Peter Kim has created a true labor of love with a list of 200+ examples of how companies and brands are levering social media marketing.

He captured a couple of my favorites that I’ve written about in the past, including Nike+, Carnival Cruise Lines, and Dove Evolution.

What is clear is that many brands and companies are trying innovative ways to tap into social media as a way to engage their consumers.

From his list I found this link to Blendtec’s YouTube channel, which as of this writing has had over 2 million channel views and over 100,000 subscribers.

Here is the latest iteration of “Will It Blend?”, featuring Nike:

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