Comments on: 4 Principles Of Persuasive Social Media Marketing http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/ Paul M. Banas on Consumer Insights, Marketing Research, and the Digital Media Landscape Mon, 25 Jan 2010 19:29:40 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Paul M. Banas http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/comment-page-1/#comment-387 Paul M. Banas Fri, 28 Mar 2008 01:38:23 +0000 http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/#comment-387 @robojiannis I think presentation is a good point to bring up. Sometimes it's the only thing emphasized, and the result is pretty, but in the end, fairly hollow. Sometimes it isn't emphasized enough, and engagement suffers. @Nick Thanks for the compliment. I would also add that it's not just about companies. You could substitute the word "Bloggers" for "Social Media Marketing", and the result would be just about the same. @robojiannis
I think presentation is a good point to bring up. Sometimes it’s the only thing emphasized, and the result is pretty, but in the end, fairly hollow. Sometimes it isn’t emphasized enough, and engagement suffers.
@Nick
Thanks for the compliment. I would also add that it’s not just about companies. You could substitute the word “Bloggers” for “Social Media Marketing”, and the result would be just about the same.

]]> By: Chris http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/comment-page-1/#comment-380 Chris Wed, 26 Mar 2008 13:49:22 +0000 http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/#comment-380 Nice article and as robojiannis says, it certainly covers the major apects of social marketing. I've read a few people recently complaining about companies becoming involved in social marketing, but as you rightly say, "I believe what sets effective Social Marketers apart is their ability to respond to others in a group with empathy, to publicly recognize the achievements and good thinking of group members, and to always treat others the way you yourself would want to be treated." Nice article and as robojiannis says, it certainly covers the major apects of social marketing. I’ve read a few people recently complaining about companies becoming involved in social marketing, but as you rightly say,

“I believe what sets effective Social Marketers apart is their ability to respond to others in a group with empathy, to publicly recognize the achievements and good thinking of group members, and to always treat others the way you yourself would want to be treated.”

]]> By: robojiannis http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/comment-page-1/#comment-375 robojiannis Tue, 25 Mar 2008 14:54:04 +0000 http://www.insightbuzz.com/2008/03/24/4-principles-of-persuasive-social-media-marketing/#comment-375 Although you say, that this is not an exhaustive list, I would say that it covers the major parts of social marketing. I would add presentation, the look and feel of the product, but it is a minor subject compared to the ones you mention. Although you say, that this is not an exhaustive list, I would say that it covers the major parts of social marketing.
I would add presentation, the look and feel of the product, but it is a minor subject compared to the ones you mention.

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